ABBAS, M.; AMRIAL, A.; TJAMBOLANG, T. A. Artificial Intelligence-Based Advertising, Ad Personalization, and the Digital Shopping Experience: Their Impact on Consumer Trust Amid Privacy Concerns When Purchasing SME Products on TikTok Shop. Advances in Human Resource Management Research, [S. l.], v. 3, n. 2, p. 117–128, 2025. DOI: 10.60079/ahrmr.v3i2.1120. Disponível em: http://advancesinresearch.id/index.php/AHRMR/article/view/1120. Acesso em: 12 sep. 2026.