Putra GA, Kurniawati M. Enhanching Gamer Loyalty: Role of Immersiveness and Parasocial Relationship with NPC Characters in Narrative Games. ABIM [Internet]. 2026 May 31 [cited 2026 Jun. 6];4(2):152-66. Available from: https://advancesinresearch.id/index.php/ABIM/article/view/794