DOI: https://doi.org/10.60079/amfr.v3i2

Published: May 1, 2025

Articles

Brand Experience and Brand Loyalty: The Mediating Role of Brand Love and Susceptibility to Normative Influence

10.60079/amfr.v3i2.501
72 - 85 Muhammad Rizki Akbar Prakosa, Rini Kuswati
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139

Etika pemasaran terhadap minat pembelian konsumen melalui citra merek

10.60079/amfr.v3i2.507
86 - 98 Aisya Munifatuz Zahroh, Kisti Nur Aliyah
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25

Konservatisme Akuntansi di Tengah Tekanan Finansial dan Peluang Pertumbuhan: Bukti dari Perusahaan BUMN Indonesia

10.60079/amfr.v3i2.512
99 - 114 Rizka Amalia, Imam Sukron M, Aminah Aminah, Muyassaroh, Silvia Agustina, Firman Tatariyanto
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32

An Analysis of Consumer Purchase Decisions Influenced by Product Quality, Live Shopping, and Product Information

10.60079/amfr.v3i2.511
119 - 131 Azlan Azhari, Achmad Ridha, Hasnidar Hasnidar
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17