An editor first reviews the submitted manuscript. It will then be evaluated in the office to determine whether it is suitable for the Advances in Business & Industrial Marketing Research focus and scope or has a major methodological flaw and similarity score. This is done using Turnitin, the minimum number and age of references that we require, and template suitability.

The manuscript will be sent to at least two anonymous reviewers (Double Blind Review). Reviewers' comments are then sent to the corresponding author by the editor for necessary actions and responses.

Peer review of referred papers:

The suggested decision will be evaluated in an editorial board meeting. Editors of Advances in Business & Industrial Marketing Research will promptly decide whether to accept, reject, or request revisions of referred papers based on the reviews and editorial insight of the supporting journals. They will also have the option of seeking additional reviews when needed. The authors will be advised when editors decide further review is required.